Customer Value Management
Customer Value Management helps businesses maximize customer lifetime value by delivering personalized experiences, offers, and engagement strategies.
Maximize Every Customer’s Value
Unlock deeper insights to drive personalized offers, boost retention, and increase customer lifetime value.
Unified Customer Engine
Trusted by those who matter most: our customers




What we bring to the table
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Happier Customers
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Cost Reduction
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More qualified leads
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Sales boost
Why customers love Worktual
Understanding how different segments engage with features has been a game-changer. We're now prioritising what truly adds value.

Emily ParkerProduct Manager
Having clear insight into a customer’s behaviour and value helps my team respond smarter. Every conversation now feels more informed and personal

Brian CarterCustomer Support Operations Manager
We finally have visibility on which segments drive the most value over time. It’s helped shape smarter decisions across teams.

Lauren MitchellGrowth Strategy Director
Our campaigns started performing better the moment we began targeting high-value segments. It's not about sending more messages, but sending the right ones at the right time.

Samantha ReedHead of Retention Marketing
Seeing where each customer stands in their journey helps us be more proactive. We've managed to prevent drop-offs we wouldn't have noticed before

Jason MillerCustomer Experience Lead
Understanding how different segments engage with features has been a game-changer. We're now prioritising what truly adds value.

Emily ParkerProduct Manager
Having clear insight into a customer’s behaviour and value helps my team respond smarter. Every conversation now feels more informed and personal

Brian CarterCustomer Support Operations Manager
We finally have visibility on which segments drive the most value over time. It’s helped shape smarter decisions across teams.

Lauren MitchellGrowth Strategy Director
Our campaigns started performing better the moment we began targeting high-value segments. It's not about sending more messages, but sending the right ones at the right time.

Samantha ReedHead of Retention Marketing
Seeing where each customer stands in their journey helps us be more proactive. We've managed to prevent drop-offs we wouldn't have noticed before

Jason MillerCustomer Experience Lead
Understanding how different segments engage with features has been a game-changer. We're now prioritising what truly adds value.

Emily ParkerProduct Manager
Having clear insight into a customer’s behaviour and value helps my team respond smarter. Every conversation now feels more informed and personal

Brian CarterCustomer Support Operations Manager
We finally have visibility on which segments drive the most value over time. It’s helped shape smarter decisions across teams.

Lauren MitchellGrowth Strategy Director